Why consultancy firms need sales enablement

Consultancy firms face unique sales challenges - longer sales cycles, high-value engagements, multiple decision-makers, and trust-based selling. Unlike product sales, consultancy sales require:

✅ Consultative selling approaches – Educating and challenging clients.
✅ Relationship-driven pipelines – Managing complex stakeholder groups.
✅ Structured follow-up processes – Preventing deals from stalling.
✅ Predictable revenue generation – Ensuring steady sales growth despite market uncertainty.

Our sales enablement programme is designed exclusively for consultancies, ensuring they close more deals, shorten sales cycles and maximise revenue predictability using HubSpot Sales Hub Professional.

This is not just a HubSpot setup service - it’s a comprehensive sales enablement programme that ensures consultancy firms build repeatable, scalable sales processes.

The sales enablement approach: A modular, process-led framework

Our methodology is structured, repeatable and tailored for consultancies. It follows a clear progression across three tiers:

1️⃣ The foundation programme

(£8,000 one-off)

Objective: Customize and configure HubSpot Sales Hub Professional to reflect your consultancy's sales processes.

Ideal For: Consultancies new to HubSpot Sales Hub or those seeking to establish a structured sales pipeline.

Deliverables:

  • Comprehensive CRM Configuration:
    • Tailoring the CRM to align with your sales methodologies.
  • Pipeline Customization:
    • Designing sales pipelines that mirror your consultancy's unique workflows.
  • Automation of Core Sales Processes:
    • Implementing automations to reduce manual tasks and enhance efficiency.
  • Custom Reporting Dashboards:
    • Creating dashboards to monitor key performance indicators relevant to consultancy sales.
  • Basic Training Sessions:
    • Providing initial training to familiarize your team with the configured system.

This package establishes a solid foundation, enabling your consultancy to manage sales activities effectively within HubSpot.

2️⃣ The consultancy sales accelerator

(£12,000 one-off, includes Foundation Programme)

Objective: Implement advanced sales strategies, playbooks, and automations to optimize sales performance and shorten sales cycles.

Ideal For: Consultancies aiming to enhance their sales operations with sophisticated tools and methodologies.

Deliverables:

  • All Features of the Foundation Package
  • Development and Implementation of Sales Playbooks:
    • Crafting playbooks for lead qualification, discovery calls, proposal management, follow-ups, and closing strategies.
  • Advanced Automation Workflows:
    • Establishing complex workflows to automate personalized communications and task assignments.
  • Enhanced Email Sequences:
    • Designing targeted email sequences to nurture leads and engage prospects effectively.
  • In-Depth Training Sessions:
    • Conducting two comprehensive training sessions focused on advanced sales techniques and overcoming consultancy-specific challenges.

This package ensures your consultancy employs a structured, scalable sales approach, reinforced by repeatable frameworks and best practices.

Why choose HubAlong?

Unlike generic HubSpot consultancies, we specialise exclusively in consultancy sales enablement, meaning:

✅ Deep expertise in consultancy Sales – We understand your complex sales cycles.
✅ Proven, repeatable frameworks – A structured approach that eliminates guesswork.
✅ Playbook-driven selling – Enabling BD teams to sell smarter, not harder.
✅ Automation and efficiency at scale – Reducing admin, increasing close rates.
✅ Ongoing optimisation – Continuous refinement to keep sales teams ahead.

Would you like a tailored consultation to explore how this approach could transform your consultancy’s sales operations? Let’s chat!

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